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Atlantic City Convention & Visitors Authority Uses Informz Event Management Software to Get People to Say “I DO” this Valentine’s Day
(Saratoga Springs, NY – February 12, 2009) Informz today announced that their event registration software is being used by The Atlantic City Convention & Visitors Authority to manage their second annual non-denominational group wedding, civil union and vow renewal ceremony in Atlantic City this Valentine's Day, February 14, 2009. This is the second year in a row that the Atlantic City Convention & Visitors Authority is using Informz to manage their event registration. Last year, they had 50 couples participate and this year they already have over 100 couples registered to say “I DO” this Valentine’s Day. There is no cost to the bride and groom to participate in this event.
"This event brings excitement to Atlantic City on Valentine’s Day, and what better way to celebrate Valentine’s Day than to get married or to renew your vows?" asked Larry Sieg, Senior Director of Marketing, Atlantic City Convention & Visitors Authority . "With Informz we are able to easily reach more people to promote our events than any other way, in addition, the system allows us to send all our communication for our events, as well as manage our registrants, it really makes my job easy!"
About Informz
Informz (www.informz.com) is an integrated email marketing company that enables personalized and targeted communication. The Informz solution provides customers with the tools and expertise to easily and cost-effectively promote their brands, stay in touch, generate and analyze data about their markets, manage information about their customers and partners and receive valuable feedback to refine future action. Advanced features in the Informz product include text messaging, online survey tools, online voting, online invoicing, online fundraising and payment and online event registration.
About The Atlantic City Convention & Visitors Authority
The Atlantic City Convention & Visitors Authority serves as the destination's principal marketing arm, stimulating economic growth through convention, business and leisure tourism development. The Authority oversees the management of the Atlantic City Convention Center and Boardwalk Hall. The Authority is the first in New Jersey to achieve Destination Marketing Accreditation by the Destination Marketing Association International. The Authority is among an elite group of 47 accredited convention and visitor bureaus throughout the United States. For complete Atlantic City information, visit www.atlanticcitynj.com
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